Calling in the Troops!

September 9, 09

Back to where we left off before I got into Fashion’s Night Out (BTW – it’s THIS Thursday at Scoop Street from 7-11p.m., so please stop by!).

We finally did it! The products were ready to ship! (I actually heard Barry Manilow’s “Looks like we made it” buzzing in my head all day!). When you send to stores, there’s a ridiculous manifesto to stick to or you’ll get a million charge-backs.

It takes a few days for it to go from their distribution center to each and every store (they divide up and send as they deem appropriate, based on how they feel each store will respond to different shades, etc.).

We were so close we could taste it – but believe me, the stress and ulcers were not even close to healing.

Between shipping, trying to raise money, investor meetings, setting up dates to go to all stores to train the staff, handling our point of sales displays with care (I sat on one and broke it), getting some kind of website up and running… it was time for reinforcement.

See what  I did. Ugh. Just throw away $100 why don’t I?

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This is when Todd came in as the full-time CEO, COO, CMO (Chief Muscle Officer) and we went from husband and wife to full-on working together day-in-and-day-out partners.

Deets, below! Lights, Camera, Pucker!

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More purple love coming soon!

Mwah!

Karen

Purple Lab Creatrix

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