PURPLE BLAB

You may know that Friday of next week is attempt to break the world record for the largest speed dating event as we launch the new lip product, Luvah, the ultimate dating tool (it’s a cute purple compact with a lip stain and matchy gloss, laced with Dong Quai and two plumpers called “Complexx OO”).  Steve Ward, Master Matchmaker and host of VH-1’s Tough Love is hosting.

Anyway, had a little chat with Mr. Ward. (BTW, I cannot tell you how many girls who registered for the event have asked if he’s single. For the record, he’s not and his girlfriend WILL be using Luvah!)

We are INSANE here in the office as we prep for our speed dating event, hosted by master matchmaker Steve Ward at W Hoboken. INSANE! The email box is overflowing with date-ready girls (thank you, our XX-Chromosomal friends!) and the wait list is growing by the second! And some of my personal friends can’t get in now because we’re at capacity. 

This is literally what Sharon looks like in her overwhelmed moments!

I think that a ton will drop off on the day of – they always do. So we have a big wait list going.

Luvah is such a sexy product.

Adorable to hold, too.

Below, Rich Jerk (the story of my experience with Rich Jerk comes with the product), a chic berry tone that rocks.

The lip stain and matching pearly gloss is laced with Dong Quai, an ancient Chinese herb known as “female ginseng” that has been used as a libido stimulate for centuries. All of the ingredients are made to bring out your inner vixen – “Complex OO” (a double plumper that works immediately and over time), vanilla mint for some good kissing breath, and Vitamin E.

Remember the contest we did a little while ago – to kiss and tell your Huge Lips Skinny Hips ID, choose a color you identify with, and share why?

Well, Corissa, the grand prize winner and a luvah of the Louboutins, came to New York from Indianapolis with her friend Morgan this past weekend.

This was her entry!

What I loved about it? She really got the spirit of the brand – the inspiration of the red soles, a Varga-type girl, mega-lips, the aspiration of Paris, the high fashion energy wtih a playful edge. And she got her content across the social media like nobody’s business (apparently, she posted on a book swapping forum! Go figure!).

Sunday afternoon and I am still recovering from Fashion’s Night Out. And not because of a hang over. Hardly. For the record: I almost never, ever, ever drink.

It was just exhausting – in a good way.

Have you heard about Fashion’s Night Out?

OMG! It is going to be the biggest thing to hit NYC since 7″ Fendi platform maryjanes (BTW, totally covet them this season).

Anna Wintour (her holiness) and Mayor B. are sponsoring this event to bring shopping and retail back. Every single store in the city will be hosting a bash from 6-11p.m. The streets will be crawling with girls, teetering on very tall shoes.

Get your credit cards ready!

We’ll be at Scoop Street at 875 Washington (corner of 14th St. in the Meatpacking District)! Check it: if you buy two colors of Huge Lips Skinny Hips, you’ll get No Panty Lines free. Yes, FREE! Here are some deets!