Posts Tagged ‘mascara’

Purple Lab’s HSN Before & Afters

February 12, 10

Karen-Robinovitz-and-Amber-Katz-at-HSNMonday, I jetted to Tampa, which Amber of beautybloggingjunkie.com calls “Glampa” (wish I could take credit for that moniker) for a two day of nonstop HSN prep, which began with a cattle casting call for our before and after shoots.  (Amber and me, in front of the building with all the studios – it’s a massive operation there with more buildings than the Upper East Side).

 

100 women showed up for our “go-see.” I can’t lie. I felt a little bit like Tyra on America’s Next Top Model.

How Purple Lab Makes Makeup

January 7, 10

I have said this before but in case you missed it, I’ll say it again.

It took Todd and me two years to get Huge Lips Skinny Hips from our brain to shelves. With new partners behind us, a fantastic and experienced development team, it took five months – FIVE! – to create FIVE new products!

I can’t say it was easy and this time around, I wasn’t in the middle of manufacturing madness, which is a place I clearly do not belong. The ease of working with a team who knows exactly what they’re doing and has been doing this for more than thirty years is such a welcome change, I almost feel anxious because I’m not anxious.

Five New Makeup Products in Five Months!

January 6, 10

Rome wasn’t build in a day.

But the earth took a week (wtih one day of rest).

Jack Donaghy predicted a 9 year ascent to VP when he was relegated to the mail room (30 Rock reference – new obsession).

I spent 26 years in the dating scene until I got hitched (this is if I go back to age 8, the date of my first “real” boyfriend, Jonathan, who said he liked my hair in pig tails and than broke up with me after I reported him to the principal for pulling my pants down on the monkey bars).